Most of you have probably heard about the change to Amazon’s terms of business. So what caused the change, and what does it mean for us? Will this change have an actual effect on us? I’ve read the fine print and examined the changes, and the answer is: this is a good start, but it’s still a long road ahead!

Background to the change: Amazon was investigated by the Bundeskartellamt – the German independent competition authority. The investigation stemmed from complaints by sellers in Germany,

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Chinese Hijackers

In the early 2000s they were called Cyber Squatters. Then came the Trademark Squatters.
Around twelve to thirteen years ago, clients would contact me and complain that someone had seized their domain (website) in China and registered it in their name.

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First Sale Doctrine

You received an ominous letter from a trademark owner (or worse, from their legal representative), claiming that you have violated their protected registered trademark rights, by selling their product on Amazon.

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You surprisingly discovered that someone copied and posted your image on their listing. What can you do?

הדעה הרווחת היא כי יש צורך ברישום של זכויות יוצרים, כדי לדרוש מאמזון שיסירו את התמונה. ואכן, אמזון אוהבת לראות תעודות. ישנו מרשם של זכויות יוצרים בארה”ב (copyright.gov)- וניתן לרשום את התמונות שלכם כדי לקבל הגנה חזקה. אם מתלוננים לאמזון ומראים את תעודת הרישום של התמונות, הם יסירו מייד את התמונה.

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